Supply Chain Connect | Rochester Electronics
Colin Strother | EVP | Rochester Electronics

The People Behind the Parts: A Look at Modern Distribution

July 28, 2025
From pandemic-era panic buying to the future of digital transformation, discover how resilient supply chains are navigating today’s challenges and why human connections matter more than ever in a world increasingly driven by technology.

In this episode of Supply Chain Connect, Colin Strother from Rochester Electronics pulls back the curtain on the electronic component distribution industry. From pandemic-era panic buying to the future of digital transformation, discover how resilient supply chains are navigating today’s challenges. Learn why human connections matter more than ever in a world increasingly driven by technology and get an insider's perspective on what's really happening behind the scenes of global electronics distribution.

Tyler Fussner | Managing Editor - Community Manager | Supply Chain Connect
About the Author

Tyler Fussner | Managing Editor - Community Manager | Supply Chain Connect

Tyler Fussner is Managing Editor - Community Manager at Supply Chain Connect, part of the Design & Engineering Group at Endeavor Business Media.

Previously, Fussner served as the Associate Editor for Fleet Maintenance magazine. As part of Endeavor's Commercial Vehicle Group, his work has been published in FleetOwner magazine, as well as Bulk TransporterRefrigerated Transporter, and Trailer-Body Builders.

Fussner's May 2022 print feature 'The dawn of hydrogen trucks' was named the best single technology article in B2B by the judges of the 2022 Folio: Eddie and Ozzie Awards. Fussner was also awarded Silver in the Technical Article category for the Trade Association Business Publications International (TABPI) 2021 Tabbie Awards.

Fussner previously served as Assistant Editor for Endeavor's Transportation Group on the PTEN, Professional Distributor, and VehicleServicePros.com brands.

Fussner studied professional writing and publishing at the University of Wisconsin-Whitewater. He has experience in shop operations, is a Michelin Certified Tire Technician, and a Michelin Certified Tire Salesperson.

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