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Sager Electronics launches newly designed Web site

Nov. 1, 2012
Electronics Distributor unveils revamped site featuring improved search capabilities, more product informationv

Massachusetts-based Sager Electronics officially launched its updated Web site this week, featuring easier navigation, enhanced search capabilities and more product information, the company said.

"The new's user-friendly interface provides our customers with an enhanced online shopping experience," said Faris Aruri, vice president of corporate marketing for Sager Electronics. "Customers can now source and quote product quickly and easily through part number and key word searches, detailed product category menus and new manufacturer landing pages.”

Aruri also pointed to the site’s new product grids and product detail pages that display product attributes, pricing and availability as well as images and links to datasheets—all of which allow customers to make quick and informed purchases.

“Customers using the new can purchase available products in a secure environment using their credit cards,” the company said in a statement announcing the launch. “Enhanced html emails are sent throughout the customer experience to welcome new customers, confirm quotes and orders, announce shipments, and provide copies of invoices. Customers may visit their online accounts to review their orders and quotes and track their shipments.”

The 125-year-old Sager is a wholly owned subsidiary of electronic components distributor TTI, Inc. A Berkshire Hathaway company, TTI purchased Sager earlier this year.

About the Author

Victoria Fraza Kickham | Distribution Editor

Victoria Kickham is the distribution editor for Electronic Design magazine, SourceESB and, where she covers issues related to the electronics supply chain. Victoria started out as a general assignment reporter for several Boston-area newspapers before joining Industrial Distribution magazine, where she spent 14 years covering industrial markets. She served as ID’s managing editor from 2000 to 2010. Victoria has a bachelor’s degree in English from the University of New Hampshire and a master’s degree in English from Northeastern University.

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